Andreea Veress

Andreea Veress

Commercial Manager, The Estée Lauder Companies Inc.

As an experienced and high energy Marketer, Prof. Veress is driven by curiosity to innovate and achieve company goals.

With a proven track record of expanding business portfolios, introducing new brands and driving market awareness, Andreea has the ability to increase sales and return businesses to profit. Multi-lingual and a strong communicator, she built key working relationships at all levels of the company.

Andreea holds herself to exceptional standards and excel as part of a high-performing team.

Experienced in: Building and leading teams, Consumer and shopper insights, Brand Positioning, Brand Strategy, Portfolio and Brand Management, Communication (TVC development, digital, in-store, community marketing, advocacy, influencers), Innovation (product development, pack type launches, line extensions, brand launches), Visual identity (brand re-positioning: logo, visual cues, packaging, on-premise outlet design), Channel Strategy, Trade Marketing, Revenue Management

Companies she has worked for: The Estée Lauder Companies Inc., BIC, LEGO, Heineken.